A New Wave of Trendy Toys and Cultural and Creative Products: China to Lead the Global Industrial New Pattern

From anime merchandise stores in Akihabara, Tokyo, to trendy collection shops in Manhattan, New York, an increasing number of trendy toys and cultural and creative products featuring Oriental aesthetic marks are breaking geographical boundaries and becoming new favorites among young people worldwide. Over the past decade, China's trendy toy industry has achieved a leapfrog development from OEM (Original Equipment Manufacturing) to original design dominance, and from local booming to global penetration. Various signs indicate that the right to speak in the global trendy toy and cultural and creative market is accelerating its shift to China, and a China-led revolution in trendy toy culture is already on the way.